Apple TV Plus deal for NFL Sunday Ticket is now ‘Apple’s to lose’

It’s been rumored since last summer that Apple TV Plus is looking to get a slice of the NFL, and a recent report suggests that Apple’s streaming service could become the new home of NFL Sunday Ticket from the 2023 season.

It’s been reported that NFL Sunday Ticket is set to become part of Apple TV Plus, with Matthew Belloni of Puck News Even claiming that the deal is now “Apple’s to lose.” Belloni even suggests that an agreement between Apple and the NFL may already be “done” and its official announcement is only being delayed at the request of Apple.

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